Custom software & websites · Oklahoma

Custom software.
Custom websites.
Built around you.

Websites that represent your business. Software that supports the way you work. Designed and developed around your goals, with direct access to the person building it.

See our work

See our custom websites →

Work directly with Will Inselman, from the first conversation through launch and ongoing support.

Flagship project · Cattle Handler

Built around
the working yard.

Treatment records, medicine inventory, and yard reporting in one application. Built for Faulkner Cattle Company and deployed in a working cattle operation, with ongoing development and support.

“It’s a real game changer in the field!”
— Dustin, on Cattle Handler
Explore Cattle Handler →
Cattle Handler mobile interface with treatment entry, animal details, and yard navigationSee the product & walkthrough ↗

Built here. Working here.

Different businesses.
Same attention to detail.

Distinctive websites for local service businesses and a Jiu Jitsu academy. Built around each brand, its customers, and a clear next step.

redroadbjj.com
Red Road Jiu Jitsu public website, with bold red branding and class information

Client website · Lone Grove, Oklahoma

Red Road Jiu Jitsu

A bold first impression with a working membership system behind it. Visitors explore classes, members check in, and staff manage the gym from one place.

  • Programs, schedules and clear enrollment paths
  • Member accounts, digital waivers and QR class check-in
  • Attendance tracking and staff-recorded dues reports
Explore the live website
carpetfriendlysolutions.com
CarPET Friendly Solutions public website featuring the owners and local cleaning services

Owner-operated business · Ardmore, Oklahoma

CarPET Friendly Solutions

A local service website that makes the next step clear. Customers can see the work, understand the services and request an estimate without hunting for information.

  • Service pages and local service-area information
  • Interactive before-and-after results and customer reviews
  • Mobile-friendly estimate and contact options
Explore the live website
Silverback Spray Foam
Silverback spray foam insulation covering interior walls and roof

Local business website · Spray foam insulation

Silverback Spray Foam

A dedicated page for Eric Faulkner’s spray foam business, with real project photos and direct contact options.

  • Mobile-friendly project gallery
  • Tap-to-call and text Eric directly
  • Created and maintained by Inselman Digital
Explore the website

What we build

Built for your business.
From website to workflow.

Custom websites, practical software, and connections between the tools you use. Scoped around what your business needs next.

01 / CUSTOM WEBSITES

Your business, clearly presented.

Custom design, clear service information, and an easy next step for customers on phones and desktops.

02 / CUSTOM SOFTWARE

Tools that fit the way you work.

Desktop applications, web apps, portals, and field tools built around your workflow.

Explore custom app development →

03 / INTEGRATIONS & AUTOMATION

Make your systems work together.

Connect your existing tools, organize your data, and automate repetitive handoffs.

Explore the design, functionality, and launch support available for your website.

Explore website services →

More software & research →

How we work

A clear scope.
A working result.

01. Understand

Talk through your business, your audience, and what the website or software needs to accomplish.

02. Scope

Agree on the deliverables, timeline, and estimate before development.

03. Build & test

Review the design and working progress together, then test the experience against the agreed scope.

04. Launch & support

Bring the project live, walk through how to use it, and agree on the support it needs next.

After the launch

You’ll know what comes next.

What if I need changes six months later?

Send the changes you need. We’ll confirm the scope and price before work begins. A new page, a feature, or a larger redesign can be handled as a separate update; regular changes can be covered by an agreed support plan.

Are hosting and other subscriptions included?

Your proposal will list what is included and identify any separate hosting, domain, email, or third-party software costs. Tools such as booking and membership platforms may have their own recurring fees.

Who owns the site and controls the accounts?

Ownership, source-code handoff, account access, and third-party licenses are spelled out in your project agreement before development starts.

What happens if something stops working?

We’ll agree on post-launch support, how to report an issue, and what the support arrangement covers. New features and changes in scope are priced separately.

Meet the developer

Field experience.
Technical follow-through.

I’m Will Inselman. My background spans IT support, software testing, oilfield operations, property adjusting, and running a service business. I also raise cattle.

That operational perspective shapes what I build: websites that help customers take the next step, and software that supports the people doing the work. Cattle Handler is a working example of that approach, with continued development and support.

Will InselmanFounder & developer · Inselman Digital LLC
Southern Oklahoma

More ways we help your business

Your website. Your Google profile.
Your online presence, handled.

Web design, custom business websites, and Google Business Profile management for Ardmore, Lone Grove, Wilson, Dickson, Healdton, Sulphur, and Marietta. Work directly with a local developer who also runs a Southern Oklahoma service business.

CUSTOM BUSINESS WEBSITES

Built around your business.

New websites, redesigns, and custom features that make it easy for customers to learn about your services and contact you. We also handle photos, content changes, and ongoing website updates.

Websites for Ardmore businesses →

GOOGLE BUSINESS PROFILE MANAGEMENT

Keep your business up to date.

Help setting up and managing your Google Business Profile, including hours, services, photos, business posts, and review responses. We keep your information on Google Search and Maps accurate and useful.

POSTING & ONGOING MANAGEMENT

We handle the updates.

Send us your job photos, offers, and business news. We create and publish posts on your agreed social channels and Google profile, and keep your website current with an ongoing management plan.

One project or monthly support. We agree on the platforms, posting frequency, approvals, included website updates, and price before work begins.

What would you like to build?

A better website, a practical software tool, or a Cattle Handler walkthrough. Tell me what you have in mind, and we’ll talk through the next step.